Jared
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Cambridge, MA
Founder of this site.
Kathy Sierra, Serious Pony - XOXO Festival (2015)
Screen shot 2015 11 18 at 2.46.34 pm

I've been a big fan of Kathy's work for some time. This video is a great summary of her primary message. Specifically she makes the point that we need to focus our efforts not on making a great product or service, but on helping people be great or have great experiences through our product or service. It's a nuanced difference, but she provides specific examples of where many prominent companies fail to recognize the difference.